SEO report of marketing-comms.com
Marketing Communications - A Brand Narrative Approach
www.marketing-comms.com/
Error! The "meta description" is missing, the page has no summary description!
Tasks
- Select one version of your site as main and make a redirect from other versions to that one.
- Avoid using deprecated HTML tags.
- Implement the viewport meta tag.
SEO
URL
Domain : www.marketing-comms.com/
Character length : 24
Title
Marketing Communications - A Brand Narrative Approach
Keywords (meta keywords)
marketing communications, marketing textbooks, marketing communication textbooks, micael dahlen, fredrik lange, terry smith, marketing communications book
Error! Using “meta keywords” is meaningless in a while.
Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol
Error! The website does not use the OG (Open Graph) protocol.
Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
The robots.txt file is missing!
Social
Social Engagement
Linkedin2
Facebook Share0
Facebook Comments0
Content
Doctype
XHTML 1.0 Strict
Encoding
Perfect! The character encoding is set: UTF-8.
Language
Error! No language localization is found.
Title
Marketing Communications - A Brand Narrative Approach
Character length : 53
Good! The title’s length is between 10 and 70 characters.
Character length : 53
Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 45%
Good! The text / code ratio is between 25 and 70 percent.
Good! The text / code ratio is between 25 and 70 percent.
Headings
| H1 | H2 | H3 | H4 | H5 | H6 |
|---|---|---|---|---|---|
| 9 | 1 | 0 | 0 | 0 | 0 |
Heading structure in the source code
- <H1> Marketing Communications: A Brand Narrative Approach
- <H2> YouTube as a Recruitment Tool – British Airlines
- <H1> 1.0 Current brand status
- <H1> 2.0 Analysis
- <H1> 3.0 Marketing Communication effects and objectives
- <H1> 4.0 Planning
- <H1> 5.0 Application
- <H1> 6.0 Implementation
- <H1> 7.0 Goal evaluation
- <H1> 8.0 Next stage in brand’s development
Word cloud
- marketing19
- brand16
- communications15
- blog7
- campaign7
- communication6
- all6
- planning5
- order5
- successful5
- media4
- market4
- resources4
- narrative4
- approach4
- pilots4
- campaigns3
- recruitment3
- site3
- effects3
- objectives3
- accurate3
- home3
- achieve3
- strategy3
- current3
- application3
- environmental3
- provide3
- dynamics3
- interactive3
- model3
- appropriate3
- glossary3
- target3
- teaching3
- effectiveness2
- longevity2
- brands2
- correct2
- company2
- competitive2
- development2
- british2
- consumers2
- youtube2
- airlines2
- messages2
- achievement2
- category2
- drive2
- mix2
- created2
- achieved2
- requires2
- required2
- customer2
- tools2
- targets2
- range2
Keyword matrix
| word | title | descriptions | heading |
|---|---|---|---|
| marketing | |||
| brand | |||
| communications | |||
| blog | |||
| campaign | |||
| communication |
Two Word cloud
- marketing communications6
- brand narrative3
- teaching resources2
- resources purchase2
- marketing communication2
- within which2
Three Word cloud
- brand narrative approach3
- resources student resources2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 6 images on this web page.
Alternate attributes for the following 1 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.
Alternate attributes for the following 1 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.
Technologies
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Error! The web address is accessible with and without www!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.
Speed test
Server response time
The server response time is fast enough.
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!
Speed test – Javascript
Javascript
Good! Just a few javascript files are detected on the website.
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.
Speed test – CSS
CSS
Good! Just a few CSS files are used on this website.
- http://www.marketing-comms.com/css/screen.css
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.
Speed test – Compression
Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.
Speed test – Browser cache
Browser cache
The browser cache is set correctly for all elements.
Speed test – Images
File size of all images combined
0.00
Image optimisation
All images are optimized.
Links
We found a total of 20 different links.
Internal links: 15
External links: 5
Internal links: 15
External links: 5
External links:
Internal links:
Website security
IP
46.17.90.65
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.
Sites on same ip
Icons
Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.
Typos
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